Our in-store online order pick-up area is located in the lower level of our store.

Welcome to Jackrabbit Central Homepage

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Welcome new freshman

Welcome to Jackrabbit Central at SDSU!

Your Team. Your Spirit. Your Store
Textbooks Merchandise
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HoboDay
Luggage
Fabric
Gift Cards

Not sure what to buy for the Jacks fan in your life?

Click here to SHOP GIFTCARDS
Under Armour
Stay Connected
ShopWithPurpose
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Search for course materials for the fall
Shop our new apparel and gifts

Announcements

Construction Access

The Pay Lot is undergoing updates today. Unfortunately, this means parking to shop our campus store is impacted. Please park in Lot 152 - directly East of the Pay Lot / South of First Bank & Trust Arena. 

We apologize for the inconvenience.

... Read More about Construction Access

Hobo Week is Approaching!

We're less than 1 month away! Saturday Oct. 24, the largest one-day event in South Dakota is nearly here! Be sure to get your officially licensed gear right here in our Hobo Day Shoppe!

... Read More about Hobo Week is Approaching!

Shop With Purpose

Did you know!? Every purchase made at Jackrabbit Central directly benefits and supports SDSU students and organizations.

... Read More about Shop With Purpose
Gift Cards
Hobo Shoppe
First Day Access
Graduate gifts

Featured Items

Benartex SDSU Jackrabbits Fabric Minky Geo 1 Yard - main view View Details Benartex SDSU Jackrabbits Fabric Minky Geo 1 Yard View more Featured Items
CapX SDSU Jackrabbits Checkered Trucker Adjustable Hat - main view View Details CapX SDSU Jackrabbits Checkered Trucker Adjustable Hat View more Featured Items
Infant Creative Knitwear SDSU Jackrabbits Football Pants - main view View Details Infant Creative Knitwear SDSU Jackrabbits Football Pants View more Featured Items
Luggage 20" Carry-On - main view View Details Luggage 20" Carry-On View more Featured Items
Northwest Co. SDSU Jackrabbits Hoodler Hoodie - main view View Details Northwest Co. SDSU Jackrabbits Hoodler Hoodie View more Featured Items
Spirit Prod. South Dakota State Jackrabbits Keychain - main view View Details Spirit Prod. South Dakota State Jackrabbits Keychain View more Featured Items
Toddler Colosseum SDSU Jackrabbits Cheer Set - main view View Details Toddler Colosseum SDSU Jackrabbits Cheer Set View more Featured Items
Toddler Tee Camo Left Chest Rr - main view View Details Toddler Tee Camo Left Chest Rr View more Featured Items
Under Armour SDSU Jackrabbits Icon Hoodie - main view View Details Under Armour SDSU Jackrabbits Icon Hoodie View more Featured Items
Wincraft SDSU Jackrabbits Checkered Ice Shaker - main view View Details Wincraft SDSU Jackrabbits Checkered Ice Shaker View more Featured Items
Women’s Zoozatz SDSU Jackrabbits Long Puffer Jacket - main view View Details Women’s Zoozatz SDSU Jackrabbits Long Puffer Jacket View more Featured Items

Best Sellers

UNRL SDSU Jackrabbits Football Crossover Hoodie - main view View Details UNRL SDSU Jackrabbits Football Crossover Hoodie View more Hoodies
Jamerica SDSU Jackrabbits Jacks in Black T-Shirt - main view View Details Jamerica SDSU Jackrabbits Jacks in Black T-Shirt View more T-Shirts
Tsht Full Body Jackrabbits Under New - main view View Details Tsht Full Body Jackrabbits Under New View more T-Shirts
Nike Tshirt Dri-Fit Cotton Full Body - main view View Details Nike Tshirt Dri-Fit Cotton Full Body View more T-Shirts
Hood By Nike - main view View Details Hood By Nike View more Hoodies
Game Bibs SDSU Jackrabbits Striped Bibs - main view View Details Game Bibs SDSU Jackrabbits Striped Bibs View more Game Day Ready
Youth CI Sports SDSU Jackrabbits Crew - main view View Details Youth CI Sports SDSU Jackrabbits Crew View more Youth
Champion Basic Arch Tee - main view View Details Champion Basic Arch Tee View more T-Shirts
Carhartt SDSU Jackrabbits Hoodie - main view View Details Carhartt SDSU Jackrabbits Hoodie View more Hoodies
JAmerica SDSU Jackrabbits Hobo Day 2026 T-Shirt - main view View Details JAmerica SDSU Jackrabbits Hobo Day 2026 T-Shirt View more Hobo Day Shoppe
Infant Bib Overalls - main view View Details Infant Bib Overalls View more Infant
Freedom Wear SDSU Jackrabbits Hawaiian Button Up Shirt - main view View Details Freedom Wear SDSU Jackrabbits Hawaiian Button Up Shirt View more Polo's & Business Wear
UA Cap Fitted Huddle Running Rabbit - main view View Details UA Cap Fitted Huddle Running Rabbit View more Hats
Blue84 SDSU Jackrabbits T-Shirt - main view View Details Blue84 SDSU Jackrabbits T-Shirt View more T-Shirts
SDSU Jackrabbits Hobo Day Button 2026 - main view View Details SDSU Jackrabbits Hobo Day Button 2026 View more Hobo Day Shoppe
CI Sport SDSU Jackrabbits T-Shirt - main view View Details CI Sport SDSU Jackrabbits T-Shirt View more T-Shirts
$50 Gift Card - main view View Details $50 Gift Card View more Gift Cards
New Agenda SDSU Jackrabbits T-Shirt - main view View Details New Agenda SDSU Jackrabbits T-Shirt View more T-Shirts
JAmerica SDSU Jackrabbits T-Shirt - main view View Details JAmerica SDSU Jackrabbits T-Shirt View more T-Shirts
Women’s Champion SDSU Jackrabbits Triumph Crew - main view View Details Women’s Champion SDSU Jackrabbits Triumph Crew View more Women's Crews
Bracelet - main view View Details Bracelet View more Fashion Accessories
UA Cap Stretch Fit SD State Over Running Rabbit - main view View Details UA Cap Stretch Fit SD State Over Running Rabbit View more Hats
CI Sports SDSU Jackrabbits Crew - main view View Details CI Sports SDSU Jackrabbits Crew View more Crews
JAmerica SDSU Jackrabbits T-Shirt - main view View Details JAmerica SDSU Jackrabbits T-Shirt View more T-Shirts